Details for Poor People Using Mobile Financial Services: Observations on Customer Usage and Impact from M-PESA
| Property | Value |
| Name: | Poor People Using Mobile Financial Services: Observations on Customer Usage and Impact from M-PESA |
| Description: | Despite growing agreement on the potential of technology to expand access to finance, or branchless banking, there is surprisingly little data publicly available about low-income users. This Brief draws on some of the first ethnographic research on M-PESA, one of the earliest success stories in mobile phone-based delivery of financial services. The research offers insights into how poor people use M-PESA, its impact on their lives, and some unexpected consequences. |
| Filename: | Link to MPESA_Brief.pdf |
| Filesize: | Unknown |
| Filetype: | pdf (Mime Type: link) |
| Creator: | RWMeins |
| Created On: | 09/15/2009 12:53 |
| Hits: | 330 Hits |
| Last updated on: | 12/07/2011 13:14 |
| Homepage: | http://www.cgap.org/p/site/c/template.rc/1.9.36723/ |
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