Details for Poor People Using Mobile Financial Services: Observations on Customer Usage and Impact from M-PESA

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Name:Poor People Using Mobile Financial Services: Observations on Customer Usage and Impact from M-PESA
Description:

Despite growing agreement on the potential of technology to expand access to finance, or branchless banking, there is surprisingly little data publicly available about low-income users. This Brief draws on some of the first ethnographic research on M-PESA, one of the earliest success stories in mobile phone-based delivery of financial services. The research offers insights into how poor people use M-PESA, its impact on their lives, and some unexpected consequences.

Filename:Link to MPESA_Brief.pdf
Filesize: Unknown
Filetype:pdf (Mime Type: link)
Creator:RWMeins
Created On: 09/15/2009 12:53
Hits:330 Hits
Last updated on: 12/07/2011 13:14
Homepage:http://www.cgap.org/p/site/c/template.rc/1.9.36723/